God wants to take something in your life and give it a new name. When that happens, it’s a powerful process. What you desire must have the name that God has for it so that every time you speak that name, you release His power.
He takes the problem or the need or dream and He gives it a new name that describes the good He is doing. The power of a new name!
Even the marketing arena of industry recognizes the power of giving a new name to something. They’ve done this for many years. In the 1960s, there was an American produce importer that was not having much success with a fruit named the gooseberry. So it was renamed to kiwi fruit. Kiwi is sold everywhere now.
Restaurants were trying to sell a fish known as the dolphin fish. It wasn’t even related to the wonderful friendly dolphins. But even so, the name of “dolphin fish” caused people to think they were eating this loved creature so they wouldn’t order it. That’s when it was renamed to mahi-mahi. Now it’s a popular restaurant item.
Another fish with which this happened is the toothfish. Can you imagine ordering a toothfish off the menu? Well, no one would. Since it had been discovered in Chile, it was renamed to Chilean sea bass and now it’s popular everywhere.
California farmers renamed the word prune to dried plums and were much more successful at selling the produce. It’s a powerful process to have a new name. And it’s especially powerful in the spiritual realm. What we call something greatly influences the outcome of what happens.
When you say a new name, you’re not saying something that’s false. You’re stating what your faith is. Do it with your bank account, your project at work, your boss or those who work for you. Speak a new name over your physical and emotional and mental well-being. Give a new name to that problem that’s harassing you.
There comes a time when a new name is needed because God has planned for something new to happen. And if we don’t use that new name, we may miss the new thing He has planned.
This is what He did with Abraham and Sarah. Their names were Abram and Sarai until God showed up and said, “I’m giving you new names. That’s because I’m getting ready to do a miracle in your lives.” If you want God to do a miracle, you’ve got to start speaking what that miracle is. Give it a name.
Genesis 17 describes how Abram and Sarai had never had children and they were far beyond the age of being able to have them now. But God does not exist by the limitations that we do, so when He decides to give a name in order for His purposes to be fulfilled, He does it!
He appeared to Abram and said that his new name would be Abraham which means father of a multitude and Sarai’s name would be Sarah which means Princess. They were going to have a son. (Ref. Genesis 17.) Notice before Abraham and Sarah ever saw evidence of God’s answer to prayer, He gave them new names.
Then He gave them the name of the child that didn’t exist yet. Isaac. So what does that tell us for our situations? That God wants us to use the new name before we see the new thing produced. He did not wait until after the son was born and say, “Okay, now your name is Abraham and your name is Sarah and the baby’s name is Isaac.”
No, He required that they go through this by faith and believe His Word. And by using their new names before the answer existed, they were expressing their faith of what was to come. So every morning when they would get up and Abraham would say, “Good morning, Sarah,” and she would say, “Good morning, Abraham,” they were speaking faith. Using their new names was an act of faith.
If you keep calling that thing in your life what God says to call it, then just as Abraham and Sarah one day embraced their son, Isaac, you will embrace something new that God has for you.
Listen, the new name you use sends new power into your circumstance. Your desire takes on a different shape when the power of that new name begins to form it. The power of that name given by the Holy Spirit begins to form your desire. Instead of defeat shaping it, now success is shaping it, forming it into what God has planned. Tell God today you are ready for a new name. Then keep using the name that He gives you. Do it by faith.
A Spiritual Powerline to say out loud:
“THE NEW NAME IS_________________________!” (Use the name God has for that desire in your life. For example: healthy, sold, refreshed, prosperous, conquered, wonderful.)